April, 2017
This year Bright Dental was the winner of not one but three Best of T8N awards. Besides Dr. Frank Neves’ award for Best Dentist (the category you’d generally associated with dental clinics), Bright Dental also won the awards for Best Local Employer and Best Business Website. So what is it about Bright Dental that won over T8N’s voters? Here’s a look at what Bright Dental does for its patients, employees and the St. Albert community.
Bright Dental is located on the corner of a strip mall in Giroux Crossing, nestled next to other shops with similar beige-stucco exteriors. However, the saying of “don’t judge a book by its cover” is relevant to this standout dental clinic. One step inside and you are instantly greeted by modern, grey décor with brightly coloured accents and great customer service.
Bright Dental’s Dr. Frank Neves is a dentist who practices general dentistry, which includes root canals, fillings, veneers, implants, same-day crowns and bridges. Dr. Neves also has an interest in treating migraines caused by TMJ disorder. Surrounding him is a team of approximately 15 professional and considerate dental hygienists and assistants. Bright Dental is well established in the St. Albert community, having been purchased by Dr. Neves back in 2009.
Perhaps what also sets Bright Dental apart even further is its distinctive patient approach, which emphasizes comfortable, compassionate dentistry. Dr. Neves and his dental team’s goals are to give their patients a dentist experience that’s as painless and positive as possible.
In addition to using technology to reduce patients’ anxiety and discomfort, Bright Dental also relies on attentive, individualized and personable services including a paraffin-wax hand-softening treatment while receiving your dental service. “We never treat our patients like a number,” reads Bright Dental’s website,
“Our goal is to provide exceptional care and service to our patients, enabling us to become your partners in achieving a lifetime of excellent oral and overall health.”
Knowledgeable and experienced, Dr. Neves has the ability to explain procedures, or what needs to be done, to his patients in a way that makes sense and is caring. “He’s great with nervous patients,” comments one staff member.
Bright Dental’s success is also accomplished through experience and education. Dr. Neves received both his BMedSc (bachelor of medical sciences) and his DDS (doctor of dental surgery) from the University of Alberta, and continues to take the latest dental education and technology courses to further his education. The same can be said of the rest of the dental team, who often attend paid continuing-education courses. In fact, two hygienists from Bright Dental will be travelling to the University of Manitoba this June for a three-month restorative/cavity-filling course.
Most everything at Bright Dental is geared towards patient comfort. Care is taken even in the small things, such as providing their patients with the most comfortable dentist chairs available, a children’s playroom, flat-screen TVs and free coffee, juice and granola bars. It all adds up to a more positive and relaxed experience at the dentist, which is something that most reviewers of Bright Dental are in agreement on.
The word team is not just a concept at Bright Dental, and the care shown to patients extends towards employees. Bright Dental employees receive full benefits, including a fitness program, which may be related to their recent T8N Best Local Employer award. However, it may also be related to the work culture and the good rapport existing between Dr. Neves and his team. “We’re like family,” comments Roksana, the office manager.
Dr. Neves and his team at Bright Dental are also highly involved in the community. For example, the dental team regularly participates in charity events such as the Salvation Army’s Santa Shuffle, the Light The Night Walk in support of those with leukemia and lymphoma, and often helps out at the Mosaic Centre as well. Every year Bright Dental opens up its clinic for one day of free dentistry on a Sunday, which will see people lining up for as early as 4 am. Bright Dental has also provided mouth guards to numerous hockey teams in St. Albert free of charge, not only because it protects the dentition but because of Dr. Neves’ previous training as a registered nurse in neuro intensive care. He knows that using a mouthguard reduces the negative effects of a concussion. Generally speaking, if there is a good community cause, Bright Dental will be behind it, contributing its time, resources or skills.
And then there is also Bright Dental’s website, which was awarded T8N’s Best Business Website. In an Internet world where sites often vie for your attention with distracting colours and animations, there’s something to be said for clarity when it comes to best business websites. Bright Dental’s website is professional, very informative and easy to read with the black text against a white background. The website also does an excellent job of explaining their wide range of restorative, cosmetic and preventative services, as well as the equipment used.
The team at Bright Dental is known for their outstanding dentistry, but they also shine out for their exceptional patient care, technology, professional service and generosity—all of which are reflected in their recent Best of T8N awards.
“My last experience at a dentist was full of pain and made me never want to go back. A family member
recommended Bright Dental, so I decided to give them a chance, and I don’t regret it. They make sure you are comfortable at all times during your appointment and there was zero pain involved. I actually said “That’s it?” after my cleaning as I was expecting pain at some point.” –BB
”Always a great experience at Bright Dental! The staff is very friendly and helpful. I am not one that enjoys coming to the dentist, but the people here make it a much better experience.” –MU